The Value Chain Analysis for Achieving Competitive Advantage
Strategy
4 min read
84

The Value Chain Analysis for Achieving Competitive Advantage

May 6, 2024
0

Value Chain Analysis is a strategic management framework introduced by Michael Porter in his book “Competitive Advantage: Creating and Sustaining Superior Performance.” The value chain is a systematic way of examining all the activities a firm performs and how they interact to create value. The analysis helps identify opportunities for

Continue Reading
Using Blue Ocean Strategy to Create Uncontested Market Space
Strategy
5 min read
129

Using Blue Ocean Strategy to Create Uncontested Market Space

April 29, 2024
0

Blue Ocean Strategy is a business strategy framework developed by W. Chan Kim and Renée Mauborgne, professors at INSEAD. It was introduced in their book “Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant,” published in 2005. The framework encourages organizations to move away from

Continue Reading